Sales
Area Sales Manager — Field & Tele Sales (Kolkata)
Department: Sales
# Area Sales Manager — Field & Tele Sales (Kolkata) **Location:** Kolkata **Reports to:** Head of Sales / CEO **Type:** Full-time **Experience:** 3–6 years, with at least 1–2 years managing a field or tele sales team --- ## The role in one line You're the first person we're hiring to *own a market*, not just work a quota in one. We've sold ₹140Cr+ worth of invoices through 125,000+ businesses across 50+ cities — almost entirely without a dedicated city-level sales leader. You'll be the first one in Kolkata. If it works, this cluster becomes the playbook for the next ten. ## What you're walking into BillClap is GST billing, inventory, and Digital Dukaan software used by kirana shops, wholesalers, distributors, and freelancers across India — incubated under IIM Lucknow and NASSCOM, rated 4.9 on Google, ISO certified. We've grown mostly on word-of-mouth and inbound. We now want a real field engine in Kolkata, and someone has to be the first to prove it works in this cluster before we copy it elsewhere. This is a builder's job, not a maintainer's job. There is no existing team here — you're hiring it. ## What you'll own - **Build and run a pod of 3–5 Field Sales Executives + Tele Sales Executives** in Kolkata — your first hiring and ramp-up project, within your first 60–90 days - **Own the number** for your cluster: new business signups, activation, and revenue, reported weekly - **Design the local playbook**: which markets/areas to hit first (e.g. wholesale and trading hubs like Burrabazar and Posta vs. retail-dense residential markets), how field and tele hand off leads to each other, what the daily/weekly cadence looks like - **Coach on the actual sell**: this isn't generic software sales — your team needs to handle a kirana owner's fear of a GST notice, a wholesaler's anxiety about e-invoice deadlines, a freelancer who thinks billing software is overkill. You'll need to get good at this yourself before you can train it. - **Be the loop between the field and HQ**: what objections keep coming up, what competitors (mainly Tally, Vyapar, pen-and-paper) keep showing up in losses, what's slowing activation after signup - **Run the local demo and onboarding motion** — onsite demos are part of how we close in new cities; you'll do some yourself early on and build the team's capability to do them later ## What good looks like at 90 days Your pod is hired and trained, Kolkata has a working weekly sales rhythm, and you can tell us — with data, not vibes — which 2–3 customer segments are converting fastest in your market and why. ## What we're looking for - 3–6 years in B2B/SMB field or tele sales — SaaS, fintech, POS, telecom, or insurance feet-on-street backgrounds all translate well - At least 1–2 years where you managed or mentored other sales reps, even informally - Comfortable being measured on a number, not on activity - Has sold to small business owners before, or can clearly explain why they'd be good at it even without that exact background - Based in Kolkata or willing to relocate — this is a field role, not remote - Fluent in Bengali and Hindi in addition to English — you'll be talking to traders, wholesalers, and shop owners across the city day to day ## Why this role over a "Sales Manager" job at a bigger company At a bigger company, this title means inheriting a team and a process someone else built. Here, you build both — and if Kolkata works, you're the natural person to take on a wider region, with the team and authority to match. We're a small leadership team (you'll have direct visibility to the CEO on what's working and what isn't) — not a layer of approvals between you and a decision. --- *Apply with your resume and 2-3 lines on a market or team you've built from scratch — even if it wasn't in software sales.*









